October 24 – 25,
Presentation by Dan Poynter
Sponsored by Bowker
Discover how to …
Find more buyers
Sell in large quantities
More information: http://tinyurl.com/kxucber
Save 50% on How to Make Real Money Selling Books with all the information you need to sell books to non-bookstore buyers – who and how to contact. Use Promo Code APSS upon check out: http://tinyurl.com/lbvs5fd
Sell more books with
information from book-marketing experts in Brian Jud's FREE bi-weekly
October 24-25 in Philadelphia -- sponsored by Bowker
Sharon is the founder/owner of Integrated Book Marketing works with small presses and independent publishers across the country in three areas: Pre-Press coaching, distribution, full marketing strategy and implementation. Since 1984, she has also shared her expertise and mentored clients, authors and publishers through workshops, keynote addresses, webinars, and ‘ask-the-expert sessions during national and regional publisher and author gatherings. She speaks each year at Independent Book Publishers Association (IBPA) Publishing University and the Pacific Northwest Booksellers Association Fall Trade Show in addition to more regional author/publisher groups in the northeast. She focuses on non-fiction titles…for adults and for children. She works in both the secular and Christian communities in all aspects of her book marketing and publishing services.
See the full agenda and more information at www.bookapss.org/APSS2014Agenda.pdf
Register by September 19 to be eligible for a free book-cover makeover and other Early-Bird Discounts
The authors of an article (The End of Solution Sales, Harvard Business Review, July-August 2012) suggest that the ages-old method of solution selling may be a thing of the past. The new term is “insight selling.” As a graduate and instructor of the respected Xerox Professional Selling Skills (PSS) program, I (Brian Jud vs. an APSS position) am skeptical of parts of this new theory, but APSS presents it here for your evaluation. Below (with Jud's subjective commentary) are the Top Ten Reasons to Adapt Your Selling Techniques to the New Corporate Buyers.
Here you will find instructions for creating a marketing plan for a non-fiction book.
Click on the spotlight and sign in to get all this information. You will need your APSS membership number to access the information.
There are at least 12 reasons why you should attend Book-Selling University. Here is reason #2: Increase the volume and velocity of your cash flow. In special-sales (non-bookstore) marketing, your customers may place a standing order -- a given number of books to be shipped automatically on some predetermined schedule. How can you make this happen? Find out at the APSS Book-Selling University, October 24-25 in Philadelphia, sponsored by Bowker.
Give and Take: Why Helping Others Drives Our Success, by Adam M. Grant: For generations, we have focused on the individual drivers of success: passion, hard work, talent, and luck. But today, success is increasingly dependent on how we interact with others. It turns out that at work, most people operate as either takers, matchers, or givers. Whereas takers strive to get as much as possible from others and matchers aim to trade evenly, givers are the rare breed of people who contribute to others without expecting anything in return.
“As an author, publisher and online book promoter I have gained insight into the world of publishing and sales through APSS I otherwise would not had access to. I recommend this program to anyone seeking to sell more books.”
Laura Dobbins, attendee at the 2013 APSS conference
See the agenda for the 2014 APSS Book-Selling University at www.bookapss.org/APSS2014Agenda.pdf
“It takes a lot of courage to show your dream to someone else.”
Per Roger Von Oech, “One reason gypsies have a good health record is the role the family plays in establishing a positive health environment. When gypsies get sick, it’s not uncommon for six or eight other gypsies to accompany them to the doctor. Such family participation provides not only a support system for the ill member, it also creates a high expectancy for getting well.” Similarly, it’s much easier to be creative if your environment both supports and expects new ideas. How can you create a support system around you?
NoiseTrade Books http://books.noisetrade.com: This platform helps authors and publishers build audience share by distributing free e-books and audiobooks in exchange for reader data (email addresses and postal codes). Authors can promote giveaways, or embed a custom widget on their website or blog. More helpful marketing information is available online.
The APSS Book-Selling University can help you sell fiction to non-bookstore buyers. See how at www.bookapss.org/APSS2014Agenda.pdf