Online Marketing

Book Giveaways: An Effective Marketing Strategy?

Started by Sherry Ellis. Last reply by Claire Power Murphy 6 minutes ago. 1 Reply 0 Promotions

Authors are often encouraged to give away free copies of their books, with the hope of spreading the word about their work.  This is done through blog giveaways, online promotions, and other assorted…Continue

Tags: strategies, marketing, giveaways, book

Is Writing a Good Book More Important than Good Marketing?

Started by Nina Amir. Last reply by Sherry Ellis yesterday. 3 Replies 0 Promotions

I read an interesting article with novelist John Locke, who has sold a million books. He talks about book marketing and the need to write good books. Something worth reading even for nonfiction…Continue

Tags: Locke, word-of-mouth, John, book, promotion

Saying No to Social Networks

Started by Bradley Flora. Last reply by Bradley Flora Dec 16, 2011. 2 Replies 0 Promotions

I know, I know. What kind of title is that for a thread on SPANnet? Well, sometimes  I like to change things up a bit. In that regard, I present Indie author…Continue

Tags: Quality, strategy, books, independent, publishing

City Book Festivals

Started by Joe Shrader Nov 18, 2011. 0 Replies 0 Promotions

Hello all.  I'm new to the post and wanted to hear any feedback you all have on setting up an exhibit at a city book fair/festival.  I know these cost money to set up in an author's pavilion but is…Continue